Public Relations for Beauty, Wellness & Medical Aesthetics Brands
pr
PR is where SA group started, and it's still the core of everything we do.
We build earned media strategies for beauty, wellness, health and medical aesthetics brands — from founder-led launches to global names like L'Oréal, Unilever and Colgate. That means coverage that doesn't just mention your brand, but builds a case for why it matters, told through the people behind it. We work across trade and consumer press, broadcast, and the regulatory nuance that comes with medical aesthetics and clinically-led categories.
What's included
ASA/CAP-aware strategy for medical aesthetics and clinical brands
Media relations & ongoing press office
Product seeding, gifting & sampling strategy
Spokesperson positioning & story development
Reactive commentary & proactive newsjacking
Award submissions & industry recognition
Crisis & reputation management
faq
Retainers are scoped around your goals and category and start at £1950 per month. Get in touch for a tailored proposal. Most clients work with us on rolling monthly retainers rather than one-off projects.
It depends on the story and category, but most retained clients see their first coverage within the first month, with momentum building as media relationships and story angles develop.
Yes, this is a core specialism. We build campaigns that generate genuine press interest while staying compliant with advertising and medical claims regulations.
Yes, most of our retained clients have an in-house team - we typically plug in as the earned media specialists within a wider marketing function.
